December 30, 2007
Best of BTB: Giving It Away: Free Lunch or Unrealized Opportunity?
Beyond the Book host Christopher Kenneally leads a provocative panel discussion at BookExpo America 2007 — “Giving it Away: Free Lunch or Unrealized Opportunity?” — which looks at the dilemma facing publishers and authors alike, for whom control of content is traditionally of paramount importance. Chris Anderson, editor-in-chief of Wired Magazine and author of The Long Tail; David Langevin, VP and director of Electronic Markets for Houghton Mifflin; and Ben Wolin, co-founder and CEO of Waterfront Media, make the case for “free” or not.
This podcast was originally recorded at BookExpo America on May 31, 2007.
This Best of Beyond the Book podcast was originally posted on June 10, 2007.
April 3rd, 2008 at 3:29 pm
[...] to this panel discussion in its entirety, also featuring David Langevin and Ben Wolin, please click here. Best of BEA: Giving It Away: Free Lunch or Unrealized Opportunity? [19:21m]: Play Now [...]