Archive for 'IBPA Podcasts'
The Independent Book Publishers Association (IBPA) is a trade association of independent publishers. Founded in 1983, it serves book, audio, and video publishers located in the United States and around the world. Its mission is to advance the professional interests of independent publishers. To this end, IBPA provides cooperative marketing programs, education and advocacy within the publishing industry.
May 19, 2009
For Indy Pubs, ‘Strength In Numbers’
A week before classes open at the 25th annual Publishing University, IBPA’s Terry Nathan tells Chris Kenneally, “When an economy gets this way, publishers need to be using their collective strength.”
He outlines several new member programs, including a just-launched distribution program with Independent Publishers Group called Small Press United. 
March 8, 2009
BTB #85: For Small Publishers, Good Marketing Is Hard to Find
But look no further than the IBPA, which is set to launch an ambitious new membership drive.
“These times demand publishers work smarter and work more efficiently when producing and marketing their titles,” notes Frank Gromling of Ocean Publishing, who is heading up the effort.
February 22, 2009
BTB #83: Pub. U. Preview: Your Own Publishing Stimulus Package

In the last of four installments highlighting the upcoming “Publishing University,” IBPA leadership team members tell Chris Kenneally that staying on top of industry trends could be the stimulus package independent publishers are looking for.
This special series is a co-production with the Independent Book Publishers Association, which brings the annual Publishing University to NYC on May 26 – 28, 2009.
February 8, 2009
BTB #80: Pub. U. Preview: Tired Of Being A Road Warrior?
Kathleen Gage certainly was! But even though she pulled off the road years ago, her career as an author and business coach has stayed on track by leveraging the Internet and selling her services via teleseminars. In this latest preview from IBPA’s Publishing University, she tells Chris Kenneally how it’s done.
This special series is a co-production with the Independent Book Publishers Association, which brings the annual Publishing University to NYC on May 26 – 28, 2009.
January 25, 2009
BTB #78: Pub. U. Preview: Make Friends With Freelancers

That’s what PR maven Marika Flatt recommends for publishers and authors who want to get their stories out, especially on limited budgets. In this installment of “Publishing University Previews,” Flatt and her colleague Kate Bandos talk about the care and feeding of the media with host Christopher Kenneally.
For more of Flatt’s tips on working with freelancers, download this article. (PDF)
This special series is a co-production with the Independent Book Publishers Association, which brings the annual Publishing University to NYC on May 26 – 28, 2009.
January 11, 2009
BTB #76: Pub. U. Preview: Publicist Lissa Warren
In the first of a quartet of “Publishing University Preview Podcasts,” publicist Lissa Warren tells Chris Kenneally what it takes to get you and your book on television. A good first step, she suggests, is a YouTube “sampler” that lets newsrooms see what you have to offer.
This special series is a co-production with the Independent Book Publishers Association, which brings the annual Publishing University to NYC on May 26 – 28, 2009.
June 22, 2008
BTB #50: Declaring Independence: PMA Becomes IBPA
In conjunction with PMA’s announcement of their new name at this year’s Publishing University, Chris Kenneally, Director of Author Relations at Copyright Clearance Center, takes 10 minutes to discuss IBPA’s mission and what the group is doing nationally for independent book publishers with Florrie Binford Kitchler, President of the Independent Book Publishers Association (IBPA).
Along with being the current president of the Independent Book Publishers Association, Florrie Binford Kichler founded her own company, Patria Press, specifically to restore to print a classic children’s book series first published 70 years ago The company’s Young Patriots Series has since won 9 national awards.
Florrie is a member of the Children’s Book Council, serves on the boards of Indiana University Women’s MBA Advisory Board, and the ACLU of Indiana. She earned BA and MBA degrees from Indiana University, and is an alumna of the Stanford Professional Publishing Course.



