BTB #203: How Scholarly Publishers Stay Ahead

Lois WasoffThe first successfully among publishers to monetize content online, the STM (Scientific/Technical/Medical) community continues to lead the way today, says IP attorney Lois Wasoff.

Speaking with Chris Kenneally at this fall’s IFRRO AGM in Boston, Wasoff noted that scientific and scholarly journals are moving fast into emerging media forms and formats. “We’re seeing movement to different devices, mobile devices now are very common. Published materials now include not just text or even linked text, but video, audio, embodied resources from other sites on the web. That connectivity has to be replicated and it’s very, very challenging to try and manage all that.”

Beyond the Book listeners will recognize Wasoff as the voice of Copyright Clearance Center’s podcast and webinar series about the Google Book Settlement case.

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