For Indy Pubs, ‘Strength In Numbers’

A week before classes open at the 25th annual Publishing University, IBPA’s Terry Nathan tells Chris Kenneally, “When an economy gets this way, publishers need to be using their collective strength.” He outlines several new member programs, including a...

BTB #83: Pub. U. Preview: Your Own Publishing Stimulus Package

In the last of four installments highlighting the upcoming “Publishing University,” IBPA leadership team members tell Chris Kenneally that staying on top of industry trends could be the stimulus package independent publishers are looking for. This special...

BTB #80: Pub. U. Preview: Tired Of Being A Road Warrior?

Kathleen Gage certainly was! But even though she pulled off the road years ago, her career as an author and business coach has stayed on track by leveraging the Internet and selling her services via teleseminars. In this latest preview from IBPA’s Publishing...

BTB #78: Pub. U. Preview: Make Friends With Freelancers

That’s what PR maven Marika Flatt recommends for publishers and authors who want to get their stories out, especially on limited budgets. In this installment of “Publishing University Previews,” Flatt and her colleague Kate Bandos talk about the care...

BTB #76: Pub. U. Preview: Publicist Lissa Warren

In the first of a quartet of “Publishing University Preview Podcasts,” publicist Lissa Warren tells Chris Kenneally what it takes to get you and your book on television. A good first step, she suggests, is a YouTube “sampler” that lets...

BTB #50: Declaring Independence: PMA Becomes IBPA

In conjunction with PMA’s announcement of their new name at this year’s Publishing University, Chris Kenneally, Director of Author Relations at Copyright Clearance Center, takes 10 minutes to discuss IBPA’s mission and what the group is doing nationally for...