The key point of intelligent content is that it’s about the relationships and metadata that are held together within a piece of content. You want to leverage the intelligence that’s there within those relationships, so you can find stuff that you didn’t know you were looking for.

Carl RobinsonPublishers have long dreamed of quickly and easily repurposing their catalogs for markets around the world. Transforming content, however, is no simple task. Some intelligence is required.

Dr. Alex Wissner-Gross, a fellow at the Institute for Applied Computational Science at Harvard University, has defined intelligence as a force to maximize future freedom of action. Intelligent content, therefore, strives to maximize its potential for the futures ahead, known and unknown. The earlier that content is embedded with intelligence, the more freedom of action it will have in the future.

At the Frankfurt Book Fair on Wednesday, 10 October, 11:30 a.m., Carl Robinson, head of consulting for Ixxus, and his CCC colleague Renee Swankwill co-present Getting on the Road to Intelligent Content: No Time Like the Present on the Education Stage in Hall 4.2.

“The key point of intelligent content is that it’s about the relationships and metadata that are held together within a piece of content,” Robinson tellsCCC’s Chris Kenneally. “The content is decorated with metadata around it and has relationships to other content. That ultimately makes it easeier to query that data and bring that intelligence together. Somebody said intelligence is about making connections. It’s really that point of connecting that content using semantic enrichment to leverage the intelligence that’s there within those relationships, so you can find stuff that you didn’t know you were looking for.”

For details on all Copyright Clearance Center programs coming to Frankfurt Book Fair 2018, go to www.copyright.com/frankfurt2018

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