Conversion Architectures

In books and other media, authors and publishers traditionally have products to market and sell, whether in digital or physical formats. But an emerging business view holds that opportunity lies beyond the products. In this approach, the audience is where the money lies. Already, subscription services for books – such as Scribd and Oyster – […]

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The Party King of Librarianship Hits the Campaign Trail

Even as librarians rewrite the definition of what makes for a library in the 21st century, they are also redrafting their job descriptions. Along with the academic degrees and professional training, librarians in 2015 should know how to party—at least if they choose to follow the example of New Jersey City University librarian J.P. Porcaro, […]

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Jeffrey Schnapp

Cold Storage

In ancient Sumer, more than 4,500 years ago, the first libraries were archives of clay tablets etched with cuneiform script.  In our own time, a library may contain not only printed books and journals, but also audio and visual recordings in analog and digital form.  Yet the purpose remains little changed over the millennia – […]

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Friends Of Books Moving On

In publishing circles, the best friend a book can have is someone who will talk about it – a bookseller, for instance, as well as a member of the media. With newspapers giving up on book reviews, television and radio hosts have taken up the slack – much to the relief of publicists and authors. […]

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The Pragmatic Text Miner

How quickly do you read?  According to results of an online speed reading test by Staples, the office supplies company, the average senior executive reads 575 words per minutes, while the average college professor clocks in at 675.  The rest of us manage only less than half that volume, about 300 words per minute. Why […]

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Pursuit of Freelancing Happiness

“Independent writers” is a phrase easily mistaken for a redundancy. After all, writers by their nature value independent thinking and they treasure their independence. Virginia Wolff wasn’t the first or the last author to want a room of one’s own. In the era of smartphones and online media, freelance writers abound – though few manage […]

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Europe’s Libraries Ready to Save Publishers

Europeans love their bookstores, and European legislators help to keep it that way with laws across several countries that equalize the cost of print and digital editions. While one result of such legal price-fixing is that physical bookstores will survive, continental consumers understandably will complain that the arrangement keeps prices for e-books too high. The […]

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Building Story in the Physical World

On Friday, in an opening keynote address to the PubWest 2015 Conference, Joe Rohde, creative executive, Walt Disney Imagineering made a case that narrative lies at the center of every human endeavor, not only publishing and other media. “Narrative is human nature. It is the manner in which we ingest reality. We are what we tell […]

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Heading to Asheville

Asheville, North Carolina – renowned for its arts community and often cited as one of the happiest places in the US – welcomes five hundred booksellers and a record number of publishers and their authors early next week for the 10th anniversary of the American Booksellers Association’s Winter Institute. More than 80 writers will participate […]

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Making Open Access Work

For scholarly and scientific publishing, business models are shifting and changing dramatically. Research funding organizations primarily in the UK and US, but elsewhere in Europe and Asia as well, increasingly require unfettered access for the public to the research they have funded in academic laboratories. Failure to comply with such mandates puts future funding at […]

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