IBPA LogoRecorded in San Francisco at PublishingUniversity 2012, and presented by the Independent Book Publishers Association.

Panelists Molly Birckhead, Senior Online Marketing Manager, HarperOne; Allen Noren, VP Online, O’Reilly Media; and Cynthia Shannon, Publicity Manager, Berrett-Koehler Publishers talk with CCC’s Chris Kenneally about “What’s Now and What’s Next in Social Media—How Publishers Can Profit.”

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