Video Series Making It on the Web

“What Makes the Web Viable?” is one of those questions only college sophomores and media conference moderators can dare to ask and further dare to answer. Many – maybe all –  filmmakers and other creators attending last week’s Digital Hollywood in Los...

Maximizing TV/Film Revenue, Old and New

At the Spring 2015 Digital Hollywood conference, many sessions explored aspects of new media, though the question of what we mean by “new” was often overlooked. Distinctions between “new” and “old” distribution platforms and formats are increasingly meaningless. When...

Congrats, You’ve Got a New Media Hit!

“Measurement is the first step that leads to control and eventually to improvement. If you can’t measure something, you can’t understand it. If you can’t understand it, you can’t control it. If you can’t control it, you can’t improve it,” declared H. James Harrington,...

Indie Filmmakers Hear Distribution Tips

Sooner or later, independent filmmakers realize that a thoughtful distribution strategy is as important as an engaging script. At last week’s Digital Hollywood conference in Los Angeles, a panel of distribution experts urged their largely “indie” audience to be...

Copyright, Content & Congress

Video’s leap from the big screen and the living room onto office computers and tablets has been speedy. In training, sales, and marketing, businesses have taken fast to film and video, typically by including scenes and full-length motion pictures and TV programs...

BTB #232: Books, Enhanced and Otherwise

At Digital Hollywood 2011 earlier this month, as part of the Transmedia Summit, CCC’s Chris Kenneally joined a panel of authors, developers and technologists to discuss “The Future of Enhanced Book Experiences.” Moderator Lisa Napoli, author of Radio Shangri-La,...

BTB #205: Content Rights & Technology Solutions

The viability of the entertainment and media industry’s future rests on its ability to manage content and control distribution, while making it available to an ever larger customer base. At the November 2010 Digital Hollywood conference in New York City, Chris...