Dec 20, 2015 | News
The recent PubWest Best Practices Survey asked association members to share details on what works best for them in sales, marketing and distribution. In a discussion with CCC’s Chris Kenneally, PubWest executives Kent Watson and Zoe Katherine (Katie) Burke shared highlights that reflect the dynamic, if agitated business environment.
Dec 8, 2013 | Digital Transformation, Events
Can Physical Trump Digital? As digital technologies evolve, certain changes are not necessarily good or bad, just inevitable. Publishers are in the process of transitioning to digital for most trade books, but are there any publications that can sustain their object...
Nov 18, 2012 | Digital Transformation, Events
Today’s readers – students especially – have high expectations of e-books and other digital media. Ever-evolving technology for tablets and e-readers makes the race to keep up a daunting one for publishers and authors. The leap from printed page to pixel-ed screen...