November 15, 2009
BTB #132: What Makes a Book a Book?
In Tucson at the 2009 PubWest conference, the kickoff keynote address from Sourcebooks CEO Dominique Raccah gave hints at finding opportunities in “digital products” beyond e-books, from iPhone apps to software. Understand “what you are expert at [and] which communities are you connected to,” Raccah advised. She also cautioned the audience to be on the look-out, though: “At what point does something stop being a book?”
